Many of the homes that you see listed for sale will surprisingly never sell.
Below is a list of reasons why many listings do fail to sell.

• Listing Your Home with a Friend:  Many people list with a friend mainly because of guilt. Listing your home for sale is a major business decision and can severely damage a friendship if the results turn out badly. Keep your friendship and business separate. Guilt should never be a factor in any important business decision.

• Listing with an Out of Town Agent:  How can someone, who does not work in your neighborhood and who is not familiar with our local market, areas and trends, possibly be a benefit to you?

• Listing with an Agent Who Spends More Time Marketing Themselves:  The majority of our business is from direct personal referrals (repeat business from satisfied clients). Advantage Plus Realty markets properties!

• Improper Pricing:  “Is the Agent just telling you what you want to hear, just to secure your listing?” An overpriced listing can be doomed to fail from the onset. Think about being on the market for 3 months with all kinds of disruptions and inconveniences (dinner time & weekend showings) and with No Offers. Remember; today’s Buyers are extremely well educated.  Price your home properly from the get go.

• Ineffective Marketing / Limited Exposure:  Caused by ineffective “call generating” marketing.  Everything should be spelled out for you in advance of your signing a listing.